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How Can Apple Remain on Top?

Como a Apple deve gerenciar o equilíbrio entre a inovação incremental e a disruptiva para permanecer no topo? Confira o artigo

Leia na íntegra: https://knowledge.wharton.upenn.edu/article/new-iphone-hit-miss/?utm_source=kw_newsletter&utm_medium=email&utm_campaign=2017-09-19&fbclid=IwAR2q7h0A6toYHOh2jADNOWDhYANS5k5sOe3kFM3TgHdbdNCdqMXfozArHYM

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