O futuro do customer experience baseado em dados
Carlos Caldeira, Sócio KC&D e Professor do Insper, comenta sobre como a tecnologia e a digitalização permitiram a aplicabilidade do CX....
O futuro do customer experience baseado em dados
Conscious marketing: seeds for a new marketing concept to deal with the potential conflicts between
The Transformation Playbook
O planejamento estratégico
Unveiling Corporate Political Activities: Procurement Lobbying
Are people undermining your strategy (execution)?
When Good Institutions are Bad for Firms? The Moderating Effect of IndustryConcentration
Do institutions matter in all industries? The moderating effect of industry concentration on there..
Configuração das capacidades políticas das subsidiárias de multinacionais operando no Brasil
The effect of industry concentration on the relationship between institutions and firm performance